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What To Pack: Editor's Pick

The Aussie Brands That We Love

Over the past few years, Australian brands have made their way to the forefront of the fashion and beauty industry, filling a hole we didn’t know needed to be filled.

Aussie fashion brands are the perfect choice for those looking to pull off effortless Aussie style i.e. look like you’re ready to hit the beach, run errands and head out for drinks with your girlfriends all in the same outfit and all in the same day. For those looking to pair this with that sunkissed, bee-stung, ‘i-just-caught-a-wave’ look, beauty brands from down under have you covered.

While some of these designers will be familiar to those tracking the sartorial choices of their favourite celebrities, others may be less so but are definitely ones to watch.


ZIMMERMANN

Most of you will know this one. Zimmerman hit the fashion world by storm a few seasons ago and they’re still a firm favourite. From swimwear to flouncy summer dresses with lace trim, the pieces have a free-spirited aesthetic and a distinct 70s flare.  

AJE

With a reputation for using luxe natural fabrics with a feminine yet bold twist, the label has quickly garnered popularity and is becoming known for its distinctive style. 

LANOLIPS

Claiming to be the 'world's best lip balm', this Sydney-based miracle balm are made with lanolin – a deeply moisturising oil naturally occurring in sheep’s wool, humanely (& cruelty-free) sourced from sheep & their farmers. The original hero product is seriously a superbalm, for use everywhere (chapped lips, parched skin, dry skin, etc). But we're all about their latest LANO 101 Ointment Minty and LANO Baby Rose Gold 101 Ointment, perfect for dewy flushed summer flow for lips and cheeks.

REALISATION PAR

We would be completely remiss if we did not mention Realisation Par.  Flirty and feminine, this brand is timeless in the truest sense – it started with just six dress designs that would be sold season after season. One of these, the Alexandra (a printed wrap dress named after one of its co-founders) is still one of the most popular styles today.

 

NUUT

Daily chocolate. Yes, please. From the creators of nuut of wellness brands Invisible Zinc and WelleCo, introducing nuut, vital for the inside out, wellness approach. A collection of complete nutritional plant based powdered shakes in 3 options – Daily Balance, Keto and Paleo. The blends work for people who want to eat vegan, paleo, keto or intermittent fasting.

 

 

nuut£2.48 per sachet Shop Now
BEC & BRIDGE

With chic lines and sleek silhouettes, Becky Cooper and Bridget Yorston founded Bec + Bridge, offering simple and sophisticated designs. If you’re looking for the perfect slip dress or skirt, look no further. With the motto ‘clothes for modern girls by girls that get them’, this Australian label has proved particularly more than popular on the social media scene with its sleek, streamlined dresses and fresh separates tinged with Down Under charm.

KORA ORGANICS

Miranda Kerr swears by the products in her entirely natural, organic skincare line. And, if her own skin is any indication, it delivers results. One of our favourites is the Noni Glow Face Oil, rich in antioxidants and essential fatty acids, it helps to brighten and nourish the skin.

THE BEAUTY CHEF

If you want your inner to feel as good as your outer looks, it’s important to make sure that you’re treating your body properly, especially your gut. The Beauty Chef offers a variety of supplements each designed to achieve a different result, which will leave you feeling squeaky clean and emanating that inner glow!

BECCA Cosmetics

If you want to take a shortcut to achieving that inner glow, BECCA's range of glow-bestowing primers and highlighters will make it easy for you to get that enviable lit-from-within finish. Their glow-bestowing primers are to die for and will leave you enviably luminous.

 

 

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