Get the best of CF straight to your inbox.

Subscribe, sit back, and let your mind travel.

Case Studies

International Women's Day 2021: Brands That Are Giving Back

Today is International Women’s Day 2021, here’s all you need to know about the brands that are giving back.

Across fashion, jewellery, and beauty, a host of stellar brands are rallying in support of International Women’s Day: donating to women’s charities and organisations to support those most in need.


Today DeMellier launches ‘7 WOMEN, 7 CAUSES’: a fashion-for-good initiative to reinforce the message of strong women coming together to give back to communities. Founder Mireia Lluisa-Lindh has teamed up with six influential women – from activists to artists – across the globe to create a capsule of seven sustainable tote bags. Each woman has co-designed a bag to support a specific charity close to her heart, from War Child and Malala Fund, to #HashtagLunchbag.



To celebrate International Women's Day, bespoke fine jewellery brand Vashi has launched its Voices campaign. The first three faces of the campaign are pioneering change in their field: beauty entrepeneur Sharmadean Reid, model-turned-nutritionist Sarah Ann Macklin, and influencer Lizzy Hadfield. In their exclusive interviews, these women address advocacy and activism, work and community, love and relationships. They have also curated a selection of pieces, worn in the campaign shots, which reflect their individual style, as well as their passions. The edit is shoppable now at


Papier has collaborated with model and Gurls Talk Founder, Adwoa Aboah, on a beautiful self-reflection notebook, to extol the virtues of journaling and doodling for self-expression. It’s peppered with inspiring quotes from the Gurls Talk podcast, and features a helpful list of mental health resources available too. Throughout March 100% of the profits will be donated to Gurls Talk: a community-led, non-profit organisation dedicated to promoting the mental health and wellbeing of young women. 


Celebrations of the female form are central to Anissa Kermiche’s iconic homeware and jewellery. With this is mind, she has designed a 18-carat gold-plated bra earring, as a playful expression of femininity to honour International Women's Day. A proportion of proceeds with go towards Solace Women’s Aid: a charity which fights to prevent violence and abuse.


Jo Malone London has reimagined one of its most popular fragrances, Peony & Blush Suede – now decorated with a bespoke illustrated floral design. Throughout March, £20 from the sale of every limited-edition bottle will be donated to Phoenix Futures: a charity that appreciates there isn’t a one-size-fits-all approach when it comes to offering support for mental health needs, recovery from eating disorders, and rebuilding self-esteem.


NET-A-PORTER has launched 12 exclusive products across ready-to-wear, jewellery, and homeware – all proceeds of which shall be donated to Women For Women International. The exclusive collection includes nine T-shirts by designers including Simone Rocha, Emilia Wickstead, and Stella McCartney, alongside jewellery by Roxanne Assoulin and Alighieri. In addition, NET-A-PORTER will be inviting its global audience to get involved. For every post tagged #PowerToChange #NETAPORTER, they will donate a further $1 to Women for Women International.


We love The Invisible Collection’s carefully curated selection of interiors, taken from across the globe to celebrate local artisans and traditional techniques. Throughout March the online shopping platform will present a selection of handmade linens by Cairo-based brand Malaika. Malaika revives the tradition of hand embroidery to train local women so they are able to upskill and generate a sustainable income. The Invisible Collection will donate 100% of proceeds to support this work throughout March.


ELEMIS has joined forces with whimsical British designer Olivia Rubin on a soothing, rainbow-hued face mist and candle duo – perfectly timed for Mother's Day. What's more, until 9th March, ELEMIS will donate £5 from each sale to The Prince's Trust: a charity that helps vulnerable young people in the UK with issues such as unemployment, homelessness, and domestic abuse.


This March, ANINE BING continues its long-standing partnership with Dress for Success: a non-profit organisation that empowers women in work by providing professional attire and a network of support and tools to help them thrive. The ‘Your Hour, Her Power’ campaign encourages individuals to donate one hour of their pay this month to help support the financial independence of women in the community. ANINE BING will donate one hour of pay for all its staff globally. To further drive awareness, the brand has launched a social media campaign in support, and customers can shop the 'Empowered By ANINE BING' edit via the website.


You May Also Like

Any Questions or Tips to add?