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The Conversation

The Beauty Haul Diaries: Ava Matthews, Co-Founder of Ultra Violette

Since launching in the UK last year, cult Australian SPF brand, Ultra Violette has quickly become a firm favourite with beauty aficionados.

The brand launched, according to Co-Founder Ava Matthews, due to a “totally uninspiring SPF landscape – especially in Australia”. She adds, “Our options were super limited, and I knew a product that is as much part of an anti-ageing routine, as it is to protect overall skin health, needed more stage presence”.

It’s no surprise the UK has fallen head over heels for the brand. The formulas dubbed SKINSCREENS – the combination of skincare and sunscreens – are laced with an abundance of skincare actives and feel lovely on the skin whether you opt for the silkier, dewy serum or a more matte formula to sit comfortably under make-up.

Coated in SPF50+ all times, we delve into Ava Mathews’  travel beauty regime.

What are your must do beauty rituals/treatments before you travel?

I’ll usually get a blow dry and a spray tan as close to departure as possible; and a mani/pedi of course. I use GelBottle as it gives my nails strength and also lasts for four weeks – it’s ideal for longer trips.

How do you adapt your beauty regime when you travel?

Depending on where I’m going (I am usually a lot more low maintenance) I’ll bring only a light skin tint rather than foundation, and usually just one eyeshadow palette which I can make work for multiple occasions. With skincare, I try to bring multitaskers so I’m not taking up too much room in my luggage. Of course, SPF is a non-negotiable. 


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What is the best way to downsize your beauty products for travel?

Travel minis and figuring out what can be done for you while on your journey. Spray tans and blow dries are obvious ones and can usually be found in most places, which means you don’t have to lug around bottles of fake tan or shampoo. I can make a blow dry last a good five-to-six days with dry shampoo, so that’s usually a good investment for me when I’m travelling. Body moisturisers are cheap and can be bought at the destination also to save space.

Do you have a regular plane beauty routine?

Hydration, no makeup, and maybe a sheet mask. I apply lots of cream and drink lots of water. I also have no alcohol or food on the plane.


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How do you unwind on holiday?

It usually takes me until day six! I then sometimes only have a few days to enjoy it. I struggle to not check emails at first; it’s hard when you run your own business.

How do you overcome jet-lagged skin/eyes when you land?

Water, an ice roller or some sort of de-puffing tool, and usually sleep.

What has been you favourite vacation spa so far and why?

I had an amazing treatment at Phum Baitang in Cambodia.

What’s been your favourite country to shop for homegrown beauty products? 

I prefer a global view of beauty – no one country can do it all –, but I’d love to go to Korea.

What are your top skincare make-up/hair tips when travelling?



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What’s on your beauty wish list right now?

A Dr. Dennis Gross LED mask.


Travel light or overpacker?


Spa facial or massage?


Vacation air-dry or blow-dry?


Fake tan or au naturel?

Fake tan – there’s no such thing as a safe tan.

Desert island beauty product? 

UltraQueen Screen SPF 50+ Luminising Serum SKINSCREEN.

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