Piercings, bracelet welding and miniature tattoos, these are the jewellery brands offering more.
Londoners are spoilt for choice as the piercing scene has come on leaps and bounds from teenage visit to high street chains and underground punk shops. Here are some of the best jewellery studios to visit now for the ultimate luxury experience.
This Toronto-based fine-jewellery brand is best known for its everyday gold vermeil basics – from perfect hoops to delicate stacking rings. They have 25 stores globally with two in London’s Marylebone and Covent Garden, both offering piercing studios and one-on-one styling appointments. Curate your ear stack with 14kt solid gold lobe and cartilage studs in the seriously stylish surroundings. Their newly opened Covent Garden boutique is a spot you’ll want to capture on the gram with its modern and bright colour block design. Appointments from £20.
2. Atelier VM x Liberty
Italian jewellery brand Atelier VM was created with the intention of bringing jewellery that has sentiment and meaning to your jewellery wardrobe. In 2014, the brand introduced the welded bracelet – the first jeweller to offer such service prior to the recent welding trend – with the idea of attaching a memory or story to the body so as not to let it escape. They now offer welded bracelets, anklets and necklaces in minimal 18kt gold designs, recently opening a L’Essenziale counter at London’s iconic Liberty department store – the golden thread designed to be a forever piece. Complimentary appointment when buying a chain.
3. Lark & Berry
British brand Lark & Berry became the first brand to exclusively use lab-grown diamonds and stones in their jewellery and host piercing appointments in their intimate Marylebone flagship boutique. The Nova experience, complete with a complimentary piercing, indulgent refreshments, and a premium aftercare package, comes at no cost with the purchase of any piercing stud or hoop. Choose from 14kt gold dazzling little treasures that are fair for the planet and cherished by customers. All piercings are free with purchase of any piercing stud or hoop.
4. Astrid & Miyu
Astrid & Miyu founder Connie Nam brought personal and innovative jewellery to the UK over a decade ago. On a mission to revolutionise the jewellery experience, the brand now offers more than just contemporary jewellery, with piercings, welding, tattoos and engraving available at their boutiques, now with 10 stores across London. Choose from a welded delicate solid gold chain to perfectly fit your wrist, curated sparkle to add to your ears or a miniature tattoo at their pretty pink studios – a fun and comfortable experience. Experiences from £20.
5. Maria Tash x Harrods
At the forefront of the fine jewellery and piercing industries for decades, Maria Tash is synonymous with the Curated Ear Stack and has a global cult following. After a successful five years at Harrods, the luxury piercing pioneer has relocated within the department store to a redesigned space boasting 4,150 square feet. The new floorpan will feature five piercing rooms and a private sales room catering to the high calibre of clients that visit the luxury department store daily. To coincide with the opening, the brand has released a range of one-of-a-kind designs available exclusively at Harrods, including diamond cuts with remarkable clarity and elegant flush mountings. Ear piercings from £20.
6. Monica Vinader
British-based designer Monica Vinader created her brand in 2008 to bridge the gap between fine jewellery and fashion,and now has a fleet of stylish admirers. Making jewellery accessible with simple, affordable and modern pieces, the brand has introduced piercing and welding across its London stores. Choose from their range of 14kt solid gold chains which can be seamlessly welded around your wrist or create the ear party of your dreams with up to three piercings per appointment. For a personal touch, buy one of her iconic designs and give it meaning with personalised engravings. £20 per appointment for piercings, welding appointments and engravings are free.
7. Ruuby x Otiumberg
This London-based brand was founded by sisters Rosanna and Christie Wollenberg after finding a gap in the market for affordable but quality, demi-fine jewellery. This month they have announced a partnership with premium beauty concierge Ruuby, offering their solid gold Threaded Stud Collection for at-home piercings. This on-demand piercing service is the only direct-to-door in the city, making a unique Christmas present or party activity this season. Choose from a selection of delicate and understated 14kt solid gold studs available for earlobe and ear cartilage piercings. The service costs £81 for up to 3 piercings, plus the cost of the jewellery.
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Lead image: Otiumberg x Ruuby