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An Insider Guide To Charleston With Nell Diamond

Nell Diamond has four Hill House Home stores across the US, the latest in South Carolina. Here, she shares her insider guide to Charleston.

London-born Nell Diamond first founded Hill House Home as a luxury bedding brand in 2016, but it was her transition into ready-to-wear and the launch of her iconic Nap Dress that soared the brand to fame.

She wanted to design something that allowed her to feel like herself during moments of exhaustion, such as late night breastfeeding. In creating the Nap Dress, a hybrid day-and-night dress to help women feel good in any situation – including middle of the night breastfeeding – Nell created a solution to a problem so hugely felt by many women; it’s the brand’s best selling design.

Following her flagship New York store, Nell opened two more in Nantucket and Palm Beach, before opening her fourth location in South Carolina’s Charleston earlier this spring. Here, she tells us about the Charleston spots she loves to visit, including eateries in historic downtown and the best place to shop for vintage finds.

The best time to visit Charleston is: 

April or October, the weather is perfect.


Our first pitstop should be…

The Hill House Home store, of course. We opened our first store in Charleston in April this year, and we are so proud of it.

Your favourite hotel to check-in at is…

The Charleston Place. I live in New York, but loved staying here while we were celebrating our store opening. It’s an iconic landmark in the city and perfectly located in Charleston’s historic district, which I love.


For an early morning workout head to…

The Works. They have so many great classes, but I love starting my morning with one focussing on sculpting. 

Where should we go for breakfast?

Callie’s Hot Little Biscuit for handmade artisan treats and Southern staples.

Where can we find the best coffee?

Nell’s which is actually located in our Hill House Home store. It’s been a dream of mine to create a space like this in one of our stores, and it’s been amazing to see how much our customers love it.



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A post shared by Nell Diamond (@nelliediamond)

How about for a long, lazy lunch?

167 Raw Oyster Bar is a New England inspired bistro in the heart of historic downtown Charleston.

Your favorite restaurant in town? 

FIG – the food is incredible here.



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A post shared by FIG Restaurant (@eatatfig)

And for dinner with friends?

Post House Inn, it always has a great vibe.

The best place for people watching…

The corner of Queen Street and King Street; the latter is dotted with boutique and design stores. 

Where can I go shopping?

King Street in the Historic District. It has stores selling everything from fashion and art to antiques – plus galleries, restaurants, and cocktail bars. 


Souvenir to take home?

Vintage jewellery from Croghan’s Jewel Box. I absolutely love this store for unique finds.

For the best views head to…

Sullivan’s Island, it has the most beautiful picturesque beach spots.  

The best place to treat yourself is…

Sorelle – a really delicious Italian restaurant in historic downtown Charleston. I have to go every time I’m in town. 

Great day trips include…

Palmetto Bluff. A low country, scenic destination with beautiful, nature-filled surroundings. 



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A post shared by Palmetto Bluff (@palmettobluff)

In one word, Charleston is…


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