Welcome to Citizen Femme’s November 2024 Sustainable Edit, showcasing the sustainable collectives on our radar this month.
Including By Rotation’s pop-up rental shop, sustainably sourced luxury bedding and no waste pasture-to-plate dining in the heart of the city, these are the names making a positive change this November.
FASHION
The UK’s leading fashion rental platform is marking its fifth anniversary by opening the world’s largest-ever fashion rental pop-up at 31 Brook Street, Mayfair. Just in time for the party season, By Rotation’s five-storey space will showcase hero party pieces from brands including 16 Arlington, Solace and Emilia Wickstead, as well as accessories from the likes of Jacquemus, Fendi and Dior, to create a unique and immersive rental experience. Founded by Eshita Kabra-Davies in 2019, By Rotation’s circular model empowers users to rent, lend and rotate their wardrobes, positively impacting fashion consumption and subsequently making the platform a leader in the sustainable fashion movement. Open until the 31st December, the pop-up space is not only a celebration of fashion rental, but will also host a series of workshops and events to connect the By Rotation community.
BEAUTY
Moo & Yoo
Born out of a busy salon in Edinburgh, Moo & Yoo’s line of hair and body care products have always been as gentle on the planet as they are on your skin (natural ingredients, recyclable glass packaging and a tree planted for every order are just a few of their eco-friendly highlights). But now, the brand has taken its commitment to the planet one step further. After a two year process, Moo & Yoo has achieved one of the highest certifications in sustainability – B Corp – which reflects the company’s commitment to reducing waste, ethical ingredient sourcing, responsible manufacturing and carbon neutrality. That means that while your hair is benefitting from pampering treats like the reparative Miracle Mask, you can be sure the right steps are being made to limit your beauty routine’s impact on the environment too. Becki Murray
STAY
Babylonstoren
Set at the foot of Simonsberg mountain in the Franschhoek wine valley, Babylonstoren is one of the oldest working Cape Dutch farms and home to a contemporary farm hotel and spa that’s well-worth venturing the hour outside of Cape Town for. Like its newer sibling, The Newt in Somerset, Babylonstoren is a labour of love by owners Koos Bekker and Karen Roos, and far more than just an exceptionally pretty place to stay. Set within 12 acres, the garden at Babylonstoren is at the heart of the farm, with its homegrown produce used throughout the hotels two farm-to-fork restaurants. The food here is always seasonal and reflects the estates ‘pick, clean and serve’ approach. Nothing goes to waste; fruit and veg offcuts are innovatively used in soups, sauces and flavourings, while non-edible food scraps are worked back into the soils. In a bid to cut their reliance on the national grid by some 80 per cent, a solar power field has recently been installed, and water saving mechanisms have been interwoven with everyday operations, reducing the farm’s water consumption by half.
INTERIORS
Shleep
Chasing a better night’s sleep? Then look no further, as Shleep are dedicated to delivering a really great night for an even better tomorrow, thanks to scientific research that shows we fall asleep easier (25 per cent faster, to be precise) surrounded by superfine merino wool in comparison to cotton or synthetic alternatives. As smooth as silk and as luxurious as cashmere, the finest sustainably-sourced Australian merino wool offers incredible sleep-health benefits, and not just because of its ultra-soft fibres. Breathable, hypoallergenic, thermo-regulating and anti-bacterial, merino wool naturally wicks away moisture from the skin to ensure maximum shut-eye. It’s also a naturally durable and biodegradable fibre, making it an investment that will last for years to come.
EAT
Origin City
Executive chef Graham Chatham’s ethos reflects that of London restaurant Origin City’s ‘great taste, no waste’ motto, where every part of the animal is used within his nose-to-tail dining experience; combining British fine dining with a touch of Scottish ruggedness and Provencal flair. All of the meat is butchered in-house, and born and raised on Origin’s 600-acre farm on the shores of Loch Striven in Argyll, Scotland. Their sustainable and organic farming philosophy means that no GMO’s, hormones or steroids are used in their feeds, and similarly, there are no pesticides or artificial fertilisers used on the land. The wine list is small but refined, and features award-winning boutique producers alongside their own low-intervention, organic wines from their vineyard in Provence. The menu changes frequently – based on produce received from the family farm and what’s in season – but hero dishes include the Black Angus steak tartare and grilled Scottish lobster with bone marrow and miso butter.
Lead image: BABYLONSTOREN
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