Sophia Greene, founder of 5th House PR, lets us in on her favourite London hot spots; well-loved amongst the fashion crowd and those in-the-know.
Including the chicest boutiques to visit, the best place to pick up a morning matcha, her favourite lunch spots, and the late-night bars that are packed with industry insiders – bookmark this for the coolest spots in London to visit during London Fashion Week.
How would you start your day during London Fashion Week?
View this post on Instagram
I’d pick up a matcha at Boxcar Marylebone, a neighbourhood deli celebrated for its exceptional matcha latte, freshly baked pastries and innovative menu. I also love Jolene, a favourite amongst fashion editors for breakfast meetings – as well as for a post-show wind down with wine.
Talk us through your go-to shops for fashion and beauty…
View this post on Instagram
Annie’s Ibiza: This is an essential stop for last-minute show outfits and a place to spot next season’s trends.
Portobello Market: For vintage hunting on Friday mornings (9am-2pm). Expect to see the creative teams from the most-coveted brands sourcing for next season’s runway.
The Row: Always my go-to spot for minimalist luxury and well-crafted fashion staples.
Selfridges: I love their exceptional beauty hall (and their food court).
Miista: Find it at York Square to shop unique womenswear and footwear.
Jacquemus: In particular, their New Bond Street store, which opened last November.
Nanushka: A beautiful store on Bruton Street with a sustainable focus.
Best pit stop for a quick lunch in between shows or meetings?
KILN is an intimate counter-dining experience serving distinctive Thai cuisine. Perfect for two, no reservations needed, and a great place to stop by in between shows (and shopping) in W1.
Which hotels would you recommend to stay at during London Fashion Week?
View this post on Instagram
The Connaught: Known, among other things, for its art-deco bar serving London’s most sophisticated dirty martinis. It’s the perfect base for shows, with many presentations hosted in its elegant rooms. Its somewhat hidden Red Room regularly hosts designer dinners and collection previews.
The Mandrake: This hotel is a hub for fashion week after-parties and events, with the new Damu spa offering perfect recovery between shows.
Where would you head for a post-show dinner?
View this post on Instagram
Mister Nice: Mayfair’s elegant Italian destination – arrive dressed to impress.
Berenjak: London’s premier Persian dining experience, perfect for shared feasting.
Gymkhana: An Indian restaurant in Soho that combines Michelin-starred cuisine with creative cocktails. Book in advance.
Where should we go to mix and mingle at night?
View this post on Instagram
Soma Soho: The industry’s late-night sanctuary, frequented by fashion editors and designers.
5 Hertford Street: This is Rifat Ozbek‘s exquisitely designed members’ club. Dine in the Harp Room before descending to LouLou’s.
Little Portland: An unmarked basement venue with London’s finest sound system. Look for the queue to find this after-hours hotspot – the fashion crowd’s favourite place for a dance.
We may earn a commission if you buy something from any affiliate links on our site.
Any Questions or Tips to add?