It’s time to plan your spring sartorial calendar, aided by Citizen Femme’s May 2025 fashion round-up.
Featuring must-have holiday essentials, designer collaborations, and sustainable swimwear, our style director’s picks will see you through the season in style.
Sustainable Greek handbag label Mashu unveils their SS25 collection, Summer Nostalgia – an ode to the beauty and power of nature. Made from plant-based innovative materials, including grape, corn and apple that would otherwise be discarded as agricultural and food industry waste, the brand champions a 360-degree responsibility approach, from supply-chain transparency to lifetime repairs. Founder and designer Ioanna reintroduces embroidery to this collection, a signature detail from her debut line in 2017. Each illustration is hand-drawn by Ioanna in her Athens studio, inspired by the shapes and memories that evoke summers past, reinforcing Mashu’s mission to create handbags that transcend function and become wearable works of art.
Triumph’s latest swimwear collection, Midnight Swim, features shimmering fabrics and contemporary silhouettes for a modern take on bra-sized swimwear. Thoughtfully crafted from recycled materials, the collection is a celebration of both style and sustainability. The burnt henna colourway looks seriously premium, while this underwired style is perfect for those with a fuller bust.
With new creative director, Daniel Beardsworth-Shaw, taking the helm we're already starting to see a shift in Russell & Bromley's offering. While cool-girl loafers and the chunky-sole trainers that R&B customers know and love will still remain, keep your eyes peeled for a more fashion-forward offering – especially as we step into Autumn/Winter. This season, we're loving the spring-like colour palette – from butter yellows to aquatic blues, as well as clean neutrals such as bone and ice. Stand-out styles include the scoop-toe elasticated pump and molten hardware embellished sandals – elevated essentials that signal a bold new chapter.
Australian contemporary label Alémais, best known for their original prints, linen co-ords and breezy summer dresses have launched an exclusive 24-piece capsule with NET-A-PORTER just in time for summer. Holiday essentials and versatile wardrobe staples ranging from swimwear, to day dresses and elevated evening options in satin and sequins. Adding a unique touch, the collection features artwork by Sydney-based illustrator Sam Pauletto, inspired by the vibrant flora and fauna of the Australian coastline.
Rails and LSPACE, two California-rooted brands, both known for their effortless style and coastal sensibility, come together to unveil their limited-edition collaboration: the Playa Del Sol collection. Inspired by the sun-soaked allure of the Mediterranean and the laidback spirit of California, the collection features breezy linens, playful crochet, and expertly crafted swimwear. At the heart of the collaboration is the fusion of LSPACE’s technical swimwear expertise with Rails’ signature commitment to comfort and premium fabrics. The launch also marks a milestone as Rails’ debut into the swimwear category, and its first ever brand collaboration.
Rooted in a shared appreciation for vintage heritage and modern sensibility, Rixo has partnered with Dragon Diffusion to create a seven-piece capsule that celebrates the timeless artistry of traditional weaving. Known for their handwoven leather craftsmanship, Dragon Diffusion draws inspiration from centuries-old techniques across the globe – from the refined intricacy of Japanese bamboo basketry to the rustic charm of French wicker baskets.
London-based goldsmith and fine jewellery designer Jessie Thomas' latest collection Sunder blends traditional classic design codes with Jessie's offbeat style. A celebration of the sculptural forms which have become Jessie’s signature, the collection blends fluid curves and chunky outlines with bold textures. Think luminous pearls, contrasted with black rhodium and puffy recycled gold rings, set with responsibly sourced diamonds. Sunder stays true to Jessie’s modern, organic aesthetic, with each piece made by hand by Jessie in her Chelsea workshop, using the making techniques learnt from her father – Master Goldsmith David Thomas. Often paying tribute to her father’s early work, Jessie equally takes inspiration from the Etruscan and Hellenistic periods. Sunder can be discovered at Jessie’s first flagship store, which opens this month in Sloane Square.
Rooted in the art of travel, personalisation on canvas has been offered throughout the history of Louis Vuitton. Integral to the DNA of the House, this commitment to offering clients unique ways to personalise and identify their Louis Vuitton designs has expanded over the years. Today, Mon Monogram expands upon this service by extending the range of models and motifs, whether it's initials, stripes, or badge-like patches – allowing you to create a signature combination on a selection of classic styles. Versatile and unisex, products such as the travel bags, rolling luggage, travel accessories, city bags and small leather goods are customised to order and made by hand by artisans in France.
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Lead image credit: ALEMAIS x NET-A-PORTER
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