It might not be December quite yet, but the leading luxury beauty advent calendars are already at risk of running out! Here’s how to get your hands on your favourites before it’s too late.
With most luxury beauty advent calendars selling out well before 1 December, don’t miss out on securing one for yourself this year. After all, the countdown to Christmas is always made that little more glamorous when you have the doors of a luxury almanac filled with the latest high-end skincare, makeup, haircare and fragrance treats to open every December morning.
From iconic retailers like Liberty and Cult Beauty to brand-led favourites such as Charlotte Tilbury and Jo Malone London, the best beauty advent calendars of 2025 offer a chance to discover deluxe products at exceptional value. Whether you’re treating yourself or gifting someone special, these limited-edition collections combine festive excitement with the elegance of luxury beauty.
Intrigued? These are the best luxury beauty advent calendars that are truly worth the money and where you can get the best deals…
There's a reason people queue through central London when the Liberty beauty advent calendar launches – the packaging is beautiful (mirroring the iconic store's shopface) and it's stuffed full of the retailer's leading beauty bestsellers, many of which are exclusive to the London store. This year, the calendar is worth over £1245, with 30 beauty gifts to discover inside – an impressive 20 of which are full-sized. Highlights include skincare from Augustinus Bader and Sisley, as well as multiple travel-friendly fragrances to start 2026 with a new signature scent.
Whether it is for a friend, family member or just yourself, advent calendars hardly come more giftable than this beautifully pampering box from Bamford – which is illustrated to look like a starry sky. Featuring the wellness brand’s most-loved bath, body and home fragrance products, the 24 treats include 13 full-sized products, such as the B Silent Pillow Mist and two full-sized candles. Overall, it is worth over £600, but with this advent calendar you’ll get it all for half-price!
Few brands capture the poetry of scent like Diptyque, and its advent calendar is a love letter to the joy that gifting a fragrance – even to yourself – can bring. Each delicately illustrated drawer reveals a true treasure, including miniature candles, perfumes and bodycare luxuries that transform every day into a pampering ritual. Expect icons like Baies, Feu de Bois and Philosykos, alongside festive limited editions that really capture the season's magic. Sophisticated yet playful, it’s a calendar that will fill your home (and beauty collection) with light, warmth and happiness.
Who wouldn't want a touch of Dior couture in their Christmas stocking – and this advent calendar has the power to generate just as much excitement. Covered with stars and dreamy icons, the beautifully illustrated box is inspired by the gilded façade of Dior's 30 Avenue Montaigne flagship, and each drawer opens to reveal a miniature indulgence that will supercharge the luxuriousness of your travel beauty bag: namely, Miss Dior perfumes, Rouge Dior lipsticks, J’adore body products and exclusive La Collection Privée scents.
Rituals is a queen of Christmas gift sets so why not let the present giving come early by choosing one of the fragrance and bodycare brand's three advent calendars this year. There's one packed with home fragrances, another in the shape of a wreath that would make the perfect present, and finally, our favourite, this Deluxe version that contains 24 surprises including limited edition scents. The excitement you'll feel opening the doors really does make you feel like a (better fragranced) kid again.
A masterpiece of British refinement, Fortnum & Mason’s beauty advent calendar has all of the retailer's aura of tradition and indulgence tucked inside the drawers. Worth £1149 and with products from leading brands including Aromatherapy Associates, Espa, Clive Christian Fragrances and Cult51, it's a shopping spree around the best-selling beauty essentials that the Mayfair retailer has been curating for centuries. But, first of all you'll fall in love with the decorative box itself, which is covered with motifs of birds holding creams, fragrances and wellness icons – a hint to the treats you'll find inside.
There's a lot to get excited about behind the 25 doors of Jo Loves' calendar this year – but especially a voucher that allows you to purchase your favourite 100ml fragrance for free come the New Year! In the meantime – and to help you choose what scent that is going to be – you can enjoy multiple travel-sized candles, plenty of miniature fragrances as well as playful Paintbrush™ formats, plus hand creams, a bath cologne, and even a limited-edition nail polish in partnership with Nails Inc.
Augustinus Bader’s 12 Days of Bader is not just a countdown to Christmas calendar – it's an effortless way to secure your New Year’s resolution for better skin in 2026 before 2025 even ends. Inside you'll find the brand's absolute best-selling products, including The Rich Cream, The Retinol Serum and The Essence – meaning your luxurious, science-driven new skincare routine is only 12 doors away.
Thousands of Lookfantastic luxury beauty advent calendars have already sold and we can see why – it is shaping up to be one of the best value calendars this year. Packed with products from leading brands including Mac, Sol de Janeiro, Medik8, Laneige and L'Occitane, it's worth over £655 but you'll pay just over £100. Plus, the included products cover all your beauty travel needs for the festive period, from skincare to haircare.
Lady luck is always going to be on your side this December if you get your hands on Jo Malone London's fun and eyecatching casino roulette wheel. The unique take on a beauty advent calendar design is one of our favourites this year and inside you'll find 25 of JML's iconic scents, body products and even travel-friendly candles. Be quick though: we predict this one will be one of the quickest sell-outs.
If you've been searching for a classic advent calendar that is sure to never disappoint, look no further than Selfridges' offering. Worth £1136 but yours for only £250, it acts like a tour around the retailer's iconic store with products from leading brands including Charlotte Tilbury, Augustinus Bader, Creed and Fenty. There's even a gift card nestled in one of the drawers so, after trying out all the products, you can choose a further treat for yourself after Christmas.
Favouring a 12-day-countdown-to-Christmas format, Charlotte Tilbury's beauty trunk is one of the most reuseable on the market, offering an astronomy-themed organiser for your cosmetics even once Christmas 2025 passes by. This year, you'll find 5 full-sized and 7 travel-sized products inside – and from a sneak peek, you can expect your makeup bag to be instantly upgraded.
A spa day comes to you this December courtesy of ESPA's wellness-themed advent calendar, which is a big treat for your mind as well as for your body. Perfect for the cold, dark nights to come, inside you'll discover 25 essentials (15 of which are new to the offering this year), including nourishing face masks, bath milks, grounding essential oils and even a large candle to light while pampering yourself. It is just what you need to boost your mood and get you ready for the fast pace of the festive season.
Cult Beauty actually has two advent calendars this year brimming with beauty treats, but the most covetable is the limited-edition selection which was designed in partnership with artist Quentin Jones! There's over 40 beauty icons inside making it one of the most generous product selections we have ever seen, and half of them are full-sized favourites. With appearances from Cult Beauty's best selling brands such as Medik8, Kayali and Patrick Ta, three lucky winners will also find a golden ticket inside worth £1000. Happy hunting!
Taking the award for the chicest beauty advent calendar for 2025, we can't get enough of the design of this Harvey Nichols' almanac. Inside is just as joy-inspiring too. Worth over £1000, the calendar contains treats from leading brands including Le Labo, Charlotte Tilbury, Augustinus Bader, Sisley, Nars and La Mer, with 20 full-sized products. Plus, one in every 50 calendars will include a £50 Harvey Nichols Gift Card. Sign us up please!
Launch date: waitlist now open
Sephora is already the place to go for beauty insiders wanting to discover the very latest new products – and with this advent calendar all those goodies come to you. Filled with 41 handpicked treats – including 31 products you can't get at other retailers – highlights for 2025 include Merit Beauty, Tarte and Tower 28, with the contents worth an impressive £1025. There's more chances to win big too, with some advent calendars containing vouchers for spa treatments, product hampers and skincare consultations.
MAC’s 24 Mystery Must Haves Advent Calendar contains everything makeup lovers need to be the belle of the Christmas ball this year – it really is a festive love letter to the brand's tried-and-tested essentials. Inside its keepsake box (which comes with a mirror to make it even more practical for makeup storage) are a total of 24 full-size and mini treasures – from iconic lipsticks and rich glosses to limited-edition gel eye pads and even a gua sha tool.
FAQs
What is a beauty advent calendar?
A beauty advent calendar is a festive countdown calendar, which – if you celebrate Christmas – you may have had a chocolate version of as a child (or perhaps still do!). They usually have 12, 24, or 25 compartments, each containing a beauty product such as skincare, makeup, fragrance, or haircare, which are designed to be opened one by one as you approach December 25th.
What types of products are inside a beauty advent calendar?
Beauty advent calendars can contain all sorts of beauty treats, across skincare, makeup, fragrance, bodycare and haircare. Depending on the one you choose, the products may fall into one of these categories, or offer a range of product types, across multiple brands. The calendars commonly contain a mix of mini, travel-sized and full-sized items, with the more premium (and popular) calendars being those with the most full-sized goodies inside.
When can I get a beauty advent calendar?
Proof that Christmas seems to get earlier and earlier each year, most major beauty brands release their advent calendars between September and early November.
Do beauty advent calendars sell out quickly?
Yes! Very quickly, in fact. Many popular ones, such as Liberty London and Sephora can sell out within weeks or even days; definitely way before December 1st rolls around, so you do need to be fast to get your hands on one.
Should I join an advent calendar waitlist?
As luxury beauty advent calendars often sell out so fast, signing up for a waitlist for your favourite can be a really good idea. That way you’ll get an email when the calendar goes on sale, often as ‘early bird’ access so you don’t miss out.
Are beauty advent calendars good gifts?
If you are stuck with what to get a loved one this holiday season, beauty lovers will love the variety of products and the festive feel of a beauty advent calendar as an early holiday gift. Unfortunately, giving them as a Christmas present means the recipient would likely miss out on the countdown element of the calendars’ designs, but if you think they won’t mind that, then they are a lovely way to gift a selection of potentially new products for them to try.
Where can I buy a beauty advent calendar?
Almost anywhere – as long as they aren’t sold out! Most department stores such as Selfridges, Harrods and Harvey Nichols, as well as beauty brands themselves such as Charlotte Tilbury and Rituals, all have their own beauty advent calendars. You can normally buy these directly from their websites.
Are beauty advent calendars worth the price?
The general idea is that the value of the products inside is higher than the price of the calendar, which makes beauty advent calendars a pretty good deal, but you do have to factor in that you may not end up using some of the products you receive. There are increasingly very affordable options available though if you don’t want to spend too much.
Main image: Liberty
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