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Passport to… Season Two

Passport to... Travel Post-COVID

How might the travel landscape look post-COVID? In Episode Five, Season Two, of Passport to… Founder of Mr & Mrs Smith, Tamara Lohan, and CEO of Scott Ideas, Emma Harding, discuss.

Sharing their intel, pinpointing emerging travel trends, recovery routes, and new opportunities worth ceasing, it seems travel post-COVID is set to be more innovative than ever before.

 

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“I want conversations about where travel is going,” notes Tamara, founder of Mr and Mrs Smith – a travel club for boutique hotel lovers around the world. Emma, CEO of Scott Ideas – a brand-building agency that works across a number of industries (one of which is travel) – feels similarly focused on forward motioning and is hopeful for the future: “We’ve come to this junction where travel is about to, or could, change for the better.” “I’m so happy now that we’re […] shifting our thinking from ‘what do we do to survive?’ to ‘what do we do to thrive?’ as travel starts to return” says Tamara. “Unfortunately, it’s not great news for cities at the moment. Everyone wants open space, big nature, big views.”

 

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In terms of booking trends, there’s a noted shift away from fast travel. Ecotourism and wellness tourism are set to become big markets and the demand for isolation travel is also on the up. “I think the idea of […] being alone and totally immersed in nature is something that people will thrive on,” Emma remarks.

‘Bleisure’ (the practice of combining business travel and leisure travel into one trip) is another area set for a reshuffle, as people strive to separate their business and leisure time with a bold line. As people become more conscious of Zoom fatigue and the WFH mandate endures, workcations can offer a better quality of life for professionals. “I think it will morph. So, people will stay longer but they will allocate time to switch off,” Tamara promulgates.

On the question of vaccine passports, Tamara feels confident that “technology will get us out of this.” That, “and the vaccination…”. To hear Tamara and Emma’s insights in full, tune in to iTunes or Spotify now.

WHAT TO EXPECT FROM THIS WEEK’S EPISODE

Founder of Mr & Mrs Smith, Tamara Lohan, and CEO of Scott Ideas, Emma Harding, join Sheena to discuss how the travel landscape might look post-COVID. Pinpointing emerging travel trends, recovery routes, and new opportunities worth ceasing, travel post-COVID is set to be more innovative than ever before.

Click to listen on iTunes or Spotify.

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